"Luck is no coincidence" - Unibet sponsor of Magnus

“Suerte no es coincidencia” – Unibet patrocinador de Magnus
Magnus Carlsen will be Unibet's world ambassador for 2020 and 2021, with the sporting brand being the main sponsor of the World Chess Champion.

Today's announcement in Stockholm comes after Unibet's main Kindred group could not establish cooperation with the Norwegian Chess Federation last year. Instead, they announced a contract of 4 million Norwegian kronor (about 400000 euros) with Carlsen's Offerspill Chess Club earlier this year and now of personal sponsorship of the World Champion.